© 2021

Butterflies in the Stomach
Packaging Design, Identity for Bio Weingut Zahel

For the Zahel family, making wine means creating something in harmony with nature, tasting the unspoilt state in a glass, seeing the butterfly fly in the vineyard and, as a symbol of the sustainable work, also on the labels. Genuine and pure mood images and photo compositions give authentic impressions of how this very special winery between town and countryside works. The toned down, warm colour scheme is based on the sunrise and sunset over Vienna and lays the ideal groundwork for the development of the core element of the design: the butterflies. zahel.at

All credits and more information moodley.at

Team

Volkmar Weiss Creative Direction
Kevin Nowak Art Direction, Graphic Design
Johanna Jaksch Art Direction, Graphic Design
Helena Brosch Graphic Design
Max Karall Copywriter
Jürgen Rumpler Copywriter
Christoph Kranebitter Copywriter
Marie Mohnl Project Management
Catharina Weiss Project Management
Frank Jesigner Project Management
Martin Stöbich Photography
Hilary Merzbacher Illustration
Aaron Jiang Portfolio Photography